Using Facebook Messenger and Chatbots
Messenger Chatbots are hot 🔥 and a big opportunity for all businesses that want to step up their marketing game. Bots, AI, and conversational marketing are parts of the future.
How is Messenger used for business now?
Messenger isn’t just for keeping in touch with friends and family anymore. More than 66% of people who use messenger have messaged a business in the last 3 months.
Why do people prefer messaging?
Convenience – can reach out and respond on their own time…outside of store hours.
Simple – customers are already using it to communicate with friends and loved ones.
Personal – helps build relationships with customers and personalize their experience.
What are some ways to get people to message your business?
Create a Messaging Post – Create a post suggest that people message your page to ask questions, book and appointment, make an order. Add a “Send Message” button to your post to make it easier for visitors to take action.
Use your Messenger Link – Every page comes with a special Messenger link that when clicked opens a conversation with the business. m.me/LukeDirectMarketing.
Add a Send Message Button – Add a “Send Message” button to the top of your page.
Everyone is talking about Chatbots, what is a Chatbot?
A bot is like an app, but the interface is a conversation rather then a menu. They are programmed so they mimic human conversations. Messenger chatbots are hot and a big opportunity for all businesses that want to step up their marketing game.
What businesses use bots? Does it fit my business?
Businesses in the travel, finance, media, entertainment, health, retail stores and food industries in particular have found success. One of the most common reasons to use a bot is to take orders. A bot can be made for literally any business.
Will bots take over apps?
In my opinion no. This is not just hype or a hot marketing trend, bots, AI, and conversational marketing are parts of the future.
Where to you go to build a bot?
Manychat.com is currently one of the leaders in bot building platforms.
Is bot building a service Luke Direct Marketing offers? Yes Luke Direct Marketing can work with any business to help them set up their bot and start generating leads.